@font-face {
  font-family: "Geist";
  src: url("/fonts/Geist-Variable.woff2") format("woff2");
  font-weight: 100 900;
  font-style: normal;
  font-display: swap;
}

:root {
  --ink: #0a0a0a;
  --ink-soft: #3a3a3a;
  --muted: #6b6b6b;
  --line: #e6e6e6;
  --line-strong: #d0d0d0;
  --paper: #f7f7f5;
  --surface: #ffffff;
  --accent: #9a7b4f;
  --hero: #0c0c0c;
  --max: 1120px;
  --narrow: 680px;
  --header-h: 64px;
  --ease: cubic-bezier(0.22, 1, 0.36, 1);
  --radius: 10px;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: calc(var(--header-h) + 12px);
}

body {
  margin: 0;
  font-family: "Geist", ui-sans-serif, system-ui, -apple-system, sans-serif;
  font-weight: 400;
  color: var(--ink);
  background: var(--surface);
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

img,
video {
  max-width: 100%;
  display: block;
}

a {
  color: inherit;
}

.container {
  width: min(100% - 2.5rem, var(--max));
  margin-inline: auto;
}

.container-narrow {
  width: min(100% - 2.5rem, var(--narrow));
  margin-inline: auto;
}

/* —— Brand mark —— */
.brand-mark {
  display: inline-flex;
  align-items: center;
  gap: 0.55rem;
  text-decoration: none;
  color: var(--ink);
  line-height: 1;
}

.brand-mark__cxo {
  font-size: 0.95rem;
  font-weight: 720;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.brand-mark__rule {
  display: block;
  width: 1px;
  height: 0.85em;
  background: currentColor;
  opacity: 0.35;
}

.brand-mark__video {
  font-size: 0.82rem;
  font-weight: 480;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  opacity: 0.88;
}

.brand-mark--hero {
  margin: 0 auto 1.75rem;
  color: #fff;
  gap: 0.85rem;
}

.brand-mark--hero .brand-mark__cxo {
  font-size: clamp(1.35rem, 3.2vw, 1.85rem);
  letter-spacing: 0.18em;
  font-weight: 750;
}

.brand-mark--hero .brand-mark__rule {
  height: 1.1em;
  opacity: 0.4;
}

.brand-mark--hero .brand-mark__video {
  font-size: clamp(1.05rem, 2.6vw, 1.45rem);
  letter-spacing: 0.28em;
  font-weight: 450;
  opacity: 0.78;
}

/* —— Header —— */
.site-header {
  position: sticky;
  top: 0;
  z-index: 50;
  height: var(--header-h);
  background: rgba(255, 255, 255, 0.88);
  backdrop-filter: blur(14px);
  border-bottom: 1px solid transparent;
  transition: border-color 0.25s var(--ease), box-shadow 0.25s var(--ease);
}

.site-header.is-scrolled {
  border-bottom-color: var(--line);
  box-shadow: 0 8px 24px rgba(0, 0, 0, 0.04);
}

.site-header-inner {
  height: 100%;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.4rem;
  padding: 0.75rem 1.15rem;
  font: inherit;
  font-size: 0.9rem;
  font-weight: 550;
  text-decoration: none;
  border: 1px solid transparent;
  border-radius: 6px;
  cursor: pointer;
  transition: background 0.2s var(--ease), color 0.2s var(--ease), border-color 0.2s var(--ease), transform 0.2s var(--ease);
}

.btn:hover {
  transform: translateY(-1px);
}

.btn-primary {
  background: var(--ink);
  color: #fff;
}

.btn-primary:hover {
  background: #222;
}

.btn-sm {
  padding: 0.55rem 0.95rem;
  font-size: 0.82rem;
}

.btn-lg {
  padding: 0.9rem 1.4rem;
  font-size: 0.95rem;
}

.btn-on-dark {
  background: #fff;
  color: var(--ink);
}

.btn-on-dark:hover {
  background: #f0f0f0;
}

/* —— Hero / The Offer —— */
.hero {
  position: relative;
  padding: 4.5rem 0 4rem;
  background: var(--hero);
  color: #fff;
  overflow: hidden;
  border-bottom: none;
}

.hero-atmosphere {
  position: absolute;
  inset: 0;
  pointer-events: none;
  background:
    radial-gradient(ellipse 90% 70% at 50% -20%, rgba(154, 123, 79, 0.18) 0%, transparent 55%),
    radial-gradient(ellipse 60% 50% at 80% 100%, rgba(255, 255, 255, 0.05) 0%, transparent 50%),
    radial-gradient(ellipse 50% 40% at 10% 80%, rgba(255, 255, 255, 0.03) 0%, transparent 45%);
}

.hero-atmosphere::after {
  content: "";
  position: absolute;
  inset: 0;
  opacity: 0.35;
  background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 200 200' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  background-size: 180px;
  mix-blend-mode: overlay;
}

.hero-inner {
  position: relative;
  width: min(100% - 2.5rem, 820px);
  margin-inline: auto;
  text-align: center;
}

.hero-inner--offer {
  width: min(100% - 2.5rem, 720px);
}

.offer-eyebrow {
  margin: 0 0 0.85rem;
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--accent);
}

.hero h1 {
  margin: 0 0 1rem;
  font-size: clamp(1.85rem, 4.4vw, 2.75rem);
  font-weight: 600;
  letter-spacing: -0.03em;
  line-height: 1.12;
  color: #fff;
}

.hero-sub {
  margin: 0 auto 1.75rem;
  max-width: 36rem;
  font-size: 1.02rem;
  color: rgba(255, 255, 255, 0.68);
  line-height: 1.6;
}

.offer-card {
  text-align: left;
  padding: 1.75rem 1.75rem 1.5rem;
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: 14px;
  background: rgba(255, 255, 255, 0.04);
  backdrop-filter: blur(8px);
}

.offer-price-row {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 1rem 1.5rem;
  padding-bottom: 1.35rem;
  margin-bottom: 1.35rem;
  border-bottom: 1px solid rgba(255, 255, 255, 0.1);
}

.offer-price {
  margin: 0 0 0.25rem;
  font-size: clamp(2.4rem, 5vw, 3.25rem);
  font-weight: 650;
  letter-spacing: -0.045em;
  line-height: 1;
  color: #fff;
}

.offer-price-note {
  margin: 0;
  font-size: 0.84rem;
  color: rgba(255, 255, 255, 0.5);
}

.offer-stack-label {
  margin: 0 0 0.75rem;
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, 0.45);
}

.offer-stack {
  margin: 0 0 1.35rem;
  padding: 0;
  list-style: none;
}

.offer-stack li {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  gap: 0.35rem 0.5rem;
  padding: 0.55rem 0;
  border-bottom: 1px solid rgba(255, 255, 255, 0.07);
  font-size: 0.98rem;
  color: rgba(255, 255, 255, 0.88);
}

.offer-stack li:last-child {
  border-bottom: none;
}

.offer-stack strong {
  font-weight: 650;
  color: #fff;
  min-width: 1.75rem;
}

.offer-stack span {
  color: rgba(255, 255, 255, 0.4);
  font-size: 0.88rem;
}

.offer-terms {
  padding-top: 0.85rem;
  border-top: 1px solid rgba(255, 255, 255, 0.1);
}

.offer-terms p {
  margin: 0 0 0.65rem;
  font-size: 0.88rem;
  color: rgba(255, 255, 255, 0.55);
  line-height: 1.5;
}

.offer-terms p:last-child {
  margin-bottom: 0;
}

.offer-terms strong {
  color: rgba(255, 255, 255, 0.82);
  font-weight: 550;
}

.mid-cta {
  margin-top: 2.5rem;
  text-align: center;
}

/* —— Sections —— */
.section {
  padding: 5rem 0;
  border-bottom: 1px solid var(--line);
}

.section-label {
  margin: 0 0 0.75rem;
  font-size: 0.72rem;
  font-weight: 550;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--muted);
}

.section-title {
  margin: 0 0 1rem;
  font-size: clamp(1.6rem, 3vw, 2.15rem);
  font-weight: 600;
  letter-spacing: -0.03em;
  line-height: 1.15;
}

.section-lead {
  margin: 0 0 2.5rem;
  max-width: 40rem;
  color: var(--ink-soft);
  font-size: 1.05rem;
}

/* —— Pedigree / metrics —— */
.pedigree {
  padding: 2.75rem 0;
  background: var(--paper);
}

.metrics {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
}

.metric {
  text-align: center;
  padding: 0.35rem 1.25rem;
  border-right: 1px solid var(--line-strong);
}

.metric:last-child {
  border-right: none;
}

.metric-value {
  display: block;
  font-size: clamp(1.85rem, 3.2vw, 2.4rem);
  font-weight: 650;
  letter-spacing: -0.03em;
  line-height: 1.1;
  margin-bottom: 0.4rem;
}

.metric-label {
  display: block;
  font-size: 0.86rem;
  color: var(--muted);
  line-height: 1.35;
}

/* —— Editorial pull-quote —— */
.section--pull {
  background: var(--surface);
}

.editorial-quote {
  margin: 0;
  padding-left: 1.35rem;
  border-left: 2px solid var(--accent);
  font-size: clamp(1.3rem, 2.5vw, 1.75rem);
  font-weight: 450;
  letter-spacing: -0.022em;
  line-height: 1.42;
  color: var(--ink);
}

.editorial-quote p {
  margin: 0;
}

/* —— Deliverables —— */
.deliverables-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
}

.deliverable {
  background: var(--surface);
  padding: 1.85rem 1.5rem;
  transition: background 0.2s var(--ease);
}

.deliverable:hover {
  background: var(--paper);
}

.deliverable-count {
  display: block;
  margin-bottom: 0.65rem;
  font-size: clamp(1.75rem, 2.5vw, 2.15rem);
  font-weight: 650;
  letter-spacing: -0.04em;
  line-height: 1;
  color: var(--ink);
}

.deliverable h3 {
  margin: 0 0 0.5rem;
  font-size: 1.02rem;
  font-weight: 600;
  letter-spacing: -0.015em;
}

.deliverable p {
  margin: 0;
  font-size: 0.9rem;
  color: var(--ink-soft);
  line-height: 1.5;
}

/* —— Examples —— */
.examples {
  display: grid;
  gap: 3.5rem;
}

.example {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1.15fr);
  gap: 2.5rem;
  align-items: center;
}

.example:nth-child(even) {
  grid-template-columns: minmax(0, 1.15fr) minmax(0, 1fr);
}

.example:nth-child(even) .example-media {
  order: 2;
}

.example-tag {
  margin: 0 0 0.5rem;
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
}

.example h3 {
  margin: 0 0 0.65rem;
  font-size: 1.3rem;
  font-weight: 600;
  letter-spacing: -0.02em;
}

.example-copy p {
  margin: 0 0 1rem;
  color: var(--ink-soft);
  font-size: 0.95rem;
}

.post-copy {
  margin-top: 1.25rem;
  padding: 1.05rem 1.15rem;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--paper);
  font-size: 0.88rem;
  color: var(--ink-soft);
}

.post-copy strong {
  display: block;
  margin-bottom: 0.35rem;
  color: var(--ink);
  font-size: 0.72rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}

/* —— Device frames —— */
.device--phone {
  width: min(100%, 280px);
  margin-inline: auto;
}

.device--phone.device--sm {
  width: 100%;
}

.device-bezel {
  padding: 10px;
  border-radius: 28px;
  background: linear-gradient(160deg, #2a2a2a 0%, #111 100%);
  box-shadow:
    0 0 0 1px rgba(255, 255, 255, 0.08) inset,
    0 18px 40px rgba(0, 0, 0, 0.18);
}

.device--card {
  width: min(100%, 360px);
  margin-inline: auto;
}

.device--essay {
  border-radius: var(--radius);
  box-shadow: 0 12px 36px rgba(0, 0, 0, 0.06);
}

.media-frame,
.testimonial-media {
  position: relative;
  overflow: hidden;
  background: #141414;
  aspect-ratio: 9 / 16;
}

.device--phone .media-frame,
.device--phone .testimonial-media {
  border-radius: 20px;
}

.media-frame--landscape {
  aspect-ratio: 4 / 5;
  border-radius: 12px;
  border: 1px solid var(--line-strong);
  background: #ececec;
  box-shadow: 0 12px 36px rgba(0, 0, 0, 0.06);
}

.media-frame--quote {
  aspect-ratio: 1;
  border-radius: 12px;
  border: 1px solid #222;
  box-shadow: 0 12px 36px rgba(0, 0, 0, 0.12);
}

.media-frame video,
.media-frame img,
.testimonial-media video {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.media-placeholder {
  position: absolute;
  inset: 0;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 0.35rem;
  padding: 1.5rem;
  text-align: center;
  background:
    radial-gradient(ellipse at 50% 30%, #242424 0%, #121212 70%);
}

.media-frame--landscape .media-placeholder {
  background:
    radial-gradient(ellipse at 50% 30%, #f4f4f4 0%, #e4e4e4 70%);
}

.media-placeholder__label {
  font-size: 0.68rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: rgba(255, 255, 255, 0.4);
}

.media-frame--landscape .media-placeholder__label {
  color: rgba(0, 0, 0, 0.35);
}

.media-placeholder__title {
  font-size: 0.95rem;
  font-weight: 550;
  letter-spacing: -0.01em;
  color: rgba(255, 255, 255, 0.88);
}

.media-frame--landscape .media-placeholder__title {
  color: rgba(0, 0, 0, 0.75);
}

.media-placeholder__guest {
  font-size: 0.78rem;
  color: rgba(255, 255, 255, 0.45);
}

.media-frame--landscape .media-placeholder__guest {
  color: rgba(0, 0, 0, 0.4);
}

.essay-preview {
  max-height: 420px;
  overflow: auto;
  padding: 1.6rem 1.45rem;
  border: 1px solid var(--line-strong);
  border-radius: var(--radius);
  background: var(--surface);
  font-size: 0.92rem;
  line-height: 1.65;
  color: var(--ink-soft);
}

.essay-preview h4 {
  margin: 0 0 0.75rem;
  font-size: 1.15rem;
  font-weight: 600;
  letter-spacing: -0.02em;
  color: var(--ink);
  line-height: 1.25;
}

.essay-preview p {
  margin: 0 0 0.9rem;
}

.essay-preview p:last-child {
  margin-bottom: 0;
}

/* —— Testimonials —— */
.testimonial-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1.25rem;
}

.testimonial {
  margin: 0;
  background: transparent;
}

.testimonial-meta {
  padding: 0.95rem 0.25rem 0;
  text-align: center;
}

.testimonial-meta strong {
  display: block;
  font-size: 0.9rem;
  font-weight: 600;
  margin-bottom: 0.2rem;
}

.testimonial-meta span {
  font-size: 0.8rem;
  color: var(--muted);
}

/* —— Pricing —— */
.pricing-panel {
  display: grid;
  grid-template-columns: 1fr 1.35fr;
  gap: 2.5rem;
  align-items: center;
  padding: 2.75rem;
  border: 1px solid var(--line-strong);
  border-radius: 14px;
  background:
    linear-gradient(180deg, #fff 0%, var(--paper) 100%);
  box-shadow: 0 16px 40px rgba(0, 0, 0, 0.04);
}

.pricing-offer .btn {
  margin-top: 1.35rem;
}

.price-amount {
  margin: 0 0 0.35rem;
  font-size: clamp(2.75rem, 5vw, 3.75rem);
  font-weight: 650;
  letter-spacing: -0.045em;
  line-height: 1;
}

.price-label {
  margin: 0;
  font-size: 0.95rem;
  color: var(--muted);
}

.terms-list {
  margin: 0;
  padding: 0;
  list-style: none;
}

.terms-list li {
  position: relative;
  padding: 0.9rem 0 0.9rem 1.25rem;
  border-bottom: 1px solid var(--line);
  font-size: 0.95rem;
  color: var(--ink-soft);
}

.terms-list li:last-child {
  border-bottom: none;
  padding-bottom: 0;
}

.terms-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 1.25rem;
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--accent);
}

.terms-list strong {
  color: var(--ink);
  font-weight: 600;
}

/* —— Booking —— */
.booking {
  background: var(--hero);
  color: #fff;
  border-bottom: none;
  position: relative;
  overflow: hidden;
}

.booking::before {
  content: "";
  position: absolute;
  inset: 0;
  pointer-events: none;
  background: radial-gradient(ellipse 80% 50% at 50% -10%, rgba(154, 123, 79, 0.14) 0%, transparent 55%);
}

.booking .container {
  position: relative;
}

.booking .section-label {
  color: rgba(255, 255, 255, 0.45);
}

.booking .section-title {
  color: #fff;
}

.booking .section-lead {
  color: rgba(255, 255, 255, 0.62);
}

.calendly-wrap {
  margin-top: 0.5rem;
  border-radius: 12px;
  overflow: hidden;
  background: #fff;
  min-height: 700px;
}

.calendly-inline-widget {
  min-width: 320px;
  height: 700px;
}

/* —— Footer —— */
.site-footer {
  padding: 2.25rem 0;
  border-top: 1px solid #1c1c1c;
  background: var(--hero);
  color: #888;
  font-size: 0.85rem;
}

.site-footer-inner {
  display: flex;
  flex-wrap: wrap;
  gap: 1rem;
  align-items: center;
  justify-content: space-between;
}

.site-footer a {
  color: #ccc;
  text-decoration: none;
}

.site-footer a:hover {
  color: #fff;
}

.footer-links a {
  color: #888;
}

/* —— Motion —— */
@media (prefers-reduced-motion: no-preference) {
  .hero-inner {
    animation: rise 0.85s var(--ease) both;
  }

  .reveal {
    opacity: 0;
    transform: translateY(18px);
    transition: opacity 0.7s var(--ease), transform 0.7s var(--ease);
  }

  .reveal.is-visible {
    opacity: 1;
    transform: translateY(0);
  }
}

@keyframes rise {
  from {
    opacity: 0;
    transform: translateY(14px);
  }
  to {
    opacity: 1;
    transform: translateY(0);
  }
}

/* —— Responsive —— */
@media (max-width: 960px) {
  .deliverables-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .example,
  .example:nth-child(even) {
    grid-template-columns: 1fr;
  }

  .example:nth-child(even) .example-media {
    order: 0;
  }

  .testimonial-grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .pricing-panel {
    grid-template-columns: 1fr;
    padding: 1.85rem;
  }
}

@media (max-width: 640px) {
  .metrics {
    grid-template-columns: 1fr;
    gap: 1.25rem;
  }

  .metric {
    border-right: none;
    padding: 0.5rem 0;
    border-bottom: 1px solid var(--line);
  }

  .metric:last-child {
    border-bottom: none;
  }

  .deliverables-grid {
    grid-template-columns: 1fr;
  }

  .hero {
    padding: 3.25rem 0 2.75rem;
  }

  .offer-card {
    padding: 1.35rem;
  }

  .offer-price-row .btn {
    width: 100%;
  }

  .section {
    padding: 3.5rem 0;
  }

  .pedigree {
    padding: 2rem 0;
  }

  .testimonial-grid {
    grid-template-columns: 1fr;
    max-width: 260px;
    margin-inline: auto;
  }

  .calendly-wrap,
  .calendly-inline-widget {
    min-height: 620px;
    height: 620px;
  }
}